| |
Ultimate Media is Australia and New Zealand's number one fitness media provider with 67% of the health club media audience in Australia and 100% in New Zealand. Our services include digital & traditional media, experiential & partnership opportunities in over 400 gyms.
Audience
Reaching over 800,000 active members in excess of 8 times per month, this key audience predominantly comprises early adopters who are inspirational and image conscious with high disposable incomes.
Environment
The audience is in a relaxed and receptive mindset within a captive leisure environment providing the opportunity to engage a harder to reach audience in a long dwell time setting.
Venuvision - (click for Venuvision campaigns)
- 46 - 50 inch LCD screens positioned in key dwell time areas.
- Highly captivating digital images providing the opportunity for flash, video & multiple creative executions.
- Optional mobile engagement through QR codes, Bluetooth, interactive SMS, live feeds (eg. RSS and Twitter) & interactive touch/no-touch Augmented Reality technologies.
Venulite - (click for Venulite campaigns)
- Large format illuminated panel displays.
- Positioned in high traffic locations; club foyers & change room entrances as well as mass visibility workout areas.
- Add precision targeting and frequency to street furniture campaigns using the same panel production specifications.
Venuads - (click for Venuad campaigns)
- Unavoidable A2 premium frames within the change room area
- Clutter free environment & category exclusivity
- Gender specific, no wastage targeting
Other opportunities - (click for examples)
- Sampling - manned or unmanned
- Tactical - mirror/floor/window stickers
- Promotions - competitions/giveaways/challenges
- Sponsorship - permanent brand recognition opportunities
|
|
